BANDAI NAMCO Group announces ‘GUNDAM OPEN INNOVATION’ application period extension

KUALA LUMPUR, Sept 24 -- BANDAI NAMCO Group has begun a GUNDAM-powered, sustainability project, ‘GUNDAM UNIVERSAL CENTURY DEVELOPMENT ACTION (GUDA)’, and brought together fans worldwide along with many external partners to plan and take upon a variety of initiatives for the children of the future.

As part of the initiative, ‘GUNDAM OPEN INNOVATION’ was established in an effort to gather new ideas and technologies that can face the many issues found within society such as population and global environmental problems.

To further promote the initiative, a decision has been made to extend the application period for one additional month, according to a statement.

‘GUNDAM OPEN INNOVATION’ is a programme to create future dreams and hopes by revisiting the similarities between the real world and the fictional era of GUNDAM, the ‘Universal Century’, and merging ‘GUNDAM’ with ‘future technologies’ to face the social issues that exist in both worlds.

An initial invitation for application was announced back in July this year, with the first-phase deadline set on Aug 15, and a second-phase application deadline set on Sept 15.

An overwhelming amount of applications was received, with many requests for an extended deadline. Under the concept of receiving as many ideas as possible, a third-phase deadline has been decided and set for Oct 15, with hope of seeing more ideas to come.

An interview video is now available to the public, featuring BANDAI NAMCO Entertainment Corporate Managing Director and CGO, Koji Fujiwara, who is hosting ‘GUNDAM OPEN INNOVATION’ and the directors behind the ‘moving GUNDAM’ that was built last year in Yokohama.

The interview also brings up what the future of GUNDAM holds and how BANDAI NAMCO pushed out the GUNDAM brand in the form of products and services. 

More details at https://www.bandainamco.co.jp/guda/goi/en/

-- BERNAMA

HKTB EXTENDS "HONG KONG NEIGHBOURHOODS" TO LAUNCH "WEST KOWLOON" FOR PROMOTING ART AND CULTURE TOURISM OF THE NEIGHBOURHOOD

 

Neon light on Shanghai Street (Photo: Business Wire)

HONG KONG, Sept 9 (Bernama-BUSINESS WIRE) -- The Hong Kong Tourism Board (HKTB) officially launched a West Kowloon neighbourhood programme, after featuring popular promotions “Old Town Central” and “Sham Shui Po – Every Bit Local” in the “Hong Kong Neighbourhoods” campaign. The latest programme highlights the West Kowloon neighbourhood’s rich heritage and vibrant street life in Yau Ma Tei and Jordan along with its two new world-class museums – M+ and the Hong Kong Palace Museum in the West Kowloon Cultural District (WKCD) – which will open in the end of the year and next and become landmarks in art and cultural tourism. As art is inseparable from our life, the programme builds a bridge between the local life of the bustling communities, home to many historical architectures and traditional craftsmanship, and the artistic lure of the WKCD.
 

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210909005430/en/ 

HKTB Executive Director Mr Dane Cheng said: “Experiential tourism is a rising and inspiring trend, particularly where it blends arts and culture with authentic local life. The HKTB has chosen to launch this large-scale programme before borders reopen because we want residents to savour the experience first and discover hidden gems in their community, rekindling their enthusiasm and appreciation and creating a harmonious art-life aura in the West Kowloon neighbourhood. We hope Hong Kong people will then share their experiences with friends and relatives outside Hong Kong. Besides, visitors around the world are eager to travel as soon as travel restrictions are eased, and we will be able to capitalise on the opportunities if we are well prepared in advance. We are also encouraging tour operators to create in-depth tours for Hong Kong residents to help them plan ahead for the return of international visitors.

“The HKTB believes the West Kowloon neighbourhood programme will not only drive domestic tourism and stimulate consumption, but also spread a positive message and showcase Hong Kong’s new art and cultural travel opportunities to the world and fire up interest in the district among visitors, who are keen to return as soon as borders reopen.”

Five walking routes to uncover a rich heritage

Starting from the beautiful shoreline at the WKCD, the programme extends to Yau Ma Tei and Pitt Street, and spans along Nathan Road to reach streets and paths around Austin Road, Jordan.

http://mrem.bernama.com/viewsm.php?idm=40952