KUALA LUMPUR, Nov 20 (Bernama) -- Hosted by the Department of Culture and Tourism of Fujian Province and Fuzhou Municipal People's Government, the Eighth Maritime Silk Road (Fuzhou) International Tourism Festival kicked off in Fuzhou, Fujian Province, China on Nov 17.
The festival is sponsored by the Ministry of Culture and Tourism of the People's Republic of China and the People's Government of Fujian Province.
It showcases Fuzhou's active participation in the Belt and Road Initiative (BRI) by inviting nearly 500 guests to take part in related activities in the city, according to Fuzhou Municipal Bureau of Culture and Tourism in a statement.
These guests include representatives from international organisations, the World Tourism Alliance, the International Mountain Tourism Alliance, and representatives of friendly cities of co-building countries, all working together to enhance the impact of the Maritime Silk Road (Fuzhou).
This year's festival emphasises on international characteristics, unique aspects of the Maritime Silk Road, and the fusion of culture and tourism.
The main events include the festival's launch ceremony and cultural tourism dialogue, the Fujian Tourism Expo 2023, and the grand cultural and tourism experience event "Maritime Silk Road-Themed Wonders Night", showcasing a diverse array of Fuzhou's culture as an international brand.
It highlights distinctive aspects of Fuzhou's culture, including the historical and cultural significance of Yantai Mountain, hot springs, Fujian cuisine, ancient houses, and intangible cultural heritage, all contributing to showcasing the charm of the city.
The festival marks a significant milestone for Fujian Province and Fuzhou City in their efforts to comprehensively develop and construct a central area that will play a key role in the "21st Century Maritime Silk Road".
Held for seven consecutive years since it began in 2015, the festival has been offering a new platform for regional cooperation, promotion, and collaboration among participating countries, and has evolved into an internationally influential tourism conference.
-- BERNAMA
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